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Gift Cards vs Discounts
Gift Cards vs Discounts

How do I determine what to use for my client's gifting?

Updated over 3 months ago

There are two standard options with regards to offering a "promo or discount code" for company gifting. Depending on the use case and type of recipients: employees, customers, etc will help to determine which method may work best.

Gift Cards

  • Registered Users - default

    • Emailed directly from your store with a standard email template [verbiage can be customized by SSM for modified message]. This method maintains some level of security since only the email associated with code can use the card.

    • Not emailed will allow your client to send their special message themselves and they will include the code associated with their recipient from the report. This method will most likely need the promo code to be pasted into the cart which will trigger a sign in or registration to the store. [less seamless]

      • Upload a list of employees with their name, email and gift card value using our template located in the gift card process

      • Promo code is embedded in the cart so it does not need to be copied and pasted!

      • Once signed in, they will see the amount they have to spend which will fluctuate with use and additional gifts

  • Bulk Gift Cards is a newer option that simply creates any number of gift cards at a set amount. The reporting shares the code and also a URL that can be sent to the individual to have a similar experience to a registered user.

    [The only difference is they will not have an account. ]

    If they do not use their total balance, they will receive an email after their purchase indicating a new code to use in the future.

    • Promo code is embedded in the cart so it does not need to be copied and pasted if using URL!

  • Sales tax and shipping fees can be excluded and opted to be covered by your client allowing the employee to fully spend their gift on product

  • Upload a list of employees with their name, email and gift card value using our template located in the gift card process

  • Gift cards can be updated or deleted at any time [terminated employee]

Discount Codes

  • Single code can be shared with all employees

  • One time use can be selected and the emailed used on checkout is validated/checked to avoid repeat use from same email [not person!]

  • Options include: discount on specific product(s) or category, number of items redeemable, maximum value of item

  • Anyone who obtains the code is able to use it

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