You can share your project by adding the URL to all the different methods the social platform offers. For example, link to a bio, link to stories, countdown + link, etc.

For Ads, you can link your project to Facebook, Instagram, or Snapchat ads using a URL. You can use an image of the video-based advert on Facebook/Instagram/Snapchat to trigger the opening of the full project (live stream or video) within the browser or app.

There are two ways you can get this URL to share your interactive content:

This is the recommended way to drive all the traffic to your e-commerce site. In this instance, we would recommend embedding the player at the top of the page so the users that come from socials can see directly the video without having to scroll.

If your company were to have the integration, users would be able to add products to the cart directly from the content. So the process would be:

Customer sees a storie > Clicks on the website link > Sees Smartzer player > Clicks 'Play' > Adds products to the cart (if applicable). See below some examples of what the user journey would be like:

Click on the 'Share' button to get the link > Select the 'URL' section > Check off the desired parameters/project specifics > Copy the link.

The process in this instance would be:

Customer sees a storie > Clicks on the Smartzer link > Sees Smartzer player > Clicks 'Play' > Clicks on the CTA button > Gets redirected to the PDP of the brand's website > Adds the product to the cart.

See below some examples of what the user journey would be like: