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Why is the total opt-in number so high?
Why is the total opt-in number so high?
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Written by Stack Influence
Updated over 2 years ago

Don’t worry, you’re still going to get the number of influencers you asked for!

However in order to account for influencer drop-off, we usually need to achieve 30-70% more campaigns opt-ins than posts needed. For example, if your campaign size is 200 posts, you may see around 400 opt-ins (about 50% of influencers will end up not posting).

You will still only be charged for the completed posts you signed up for!

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