Mailchimp is a worldwide known email marketing tool, famous for its intuitive use and easy set up. If your company is using this tool to send regular newsletters or mass mailings to clients or prospects, you might want to connect it to StoryChief too.
Before you learn how to use the integration between Mailchimp and StoryChief, you can first follow these steps to connect your Mailchimp account to your StoryChief workspace.
Once you have activated a Mailchimp channel in StoryChief, you can follow the next steps to find out how to include a block of recent stories inside a regular campaign in Mailchimp.
Start including a block of stories
By going to Channels > Mailchimp > Expand > Option 1, you will find your own personalised code.
Step 1: The code block as shown below, is what you need to copy into Mailchimp. So, highlight the text and click on "Copy".
Step 2: Next, go to your Mailchimp account and select "Campaigns".
Step 3: Then click on "Create Campaign" or use an "existing Campaign".
Step 4: Fill in the information for your campaign such as: To, From, Subject and Content.
Step 5: Go to the Content section and click on "Edit Design".
Step 6: Then, you'll see this pop-up on the right side of your screen. In the section Blocks, select "Code". Then, drag the code into your campaign.
Step 7: Once you've dragged the code into your campaign. There will be some text prefilled in, make sure to delete the text, so that your code is empty.
Step 8: Then paste the unique code block you got from StoryChief (check step 4) into the Code. Then, click on "Save & Close".
🔔 Note: You can change various parameters of this feed block such as:
The number of stories displayed
The size and the font of the title
The size of the displayed images
🔔 Note: The code block will now look like the image below in your campaign: |FEEDITEM:ITEM|.
Step 9: Start publishing your stories to the Mailchimp channel to be able to see a preview of them in your campaign.
Optional: To be able to see a preview of your published stories, navigate to the top tab and click on preview, then select "Enter preview mode".
🔔 Note: If you haven't published any stories to your Mailchimp channel, you won't be able to see a preview of any of your published stories. Want to learn more about creating your first article? Then, click here.
Step 10: Once, you've published some of your stories to your Mailchimp channel you'll be able to see a preview of them (see image below).
The next time you publish a story and want to include it in your next newsletter, make sure to activate this Mailchimp channel in the Audience tab:
Do you want to know how this works in real life? Watch this webinar for a step to step guide with real examples in Mailchimp: