What is Movepal?
MovePal is a 3 in 1 marketing, lead generation and nurture system designed to give agents all the tools they need to effectively grow and nurture their database, while simultaneously generating and converting more vendor and landlord leads.
When you integrate MovePal into your Street account, you can automate and personalise your communication using both email and SMS, including long and short term nurture campaigns.
Key features:
Nurture campaigns - MovePal includes nurture campaigns to help with new leads. Short term campaigns are built to instantly and automatically respond to vendors and landlords who have either requested an online valuation, guide or landlord compliance checklist. Long term campaigns use SMS and email to familiarise leads with your brand.
Re-engage with old leads - Still got old leads that you think might be worth getting in touch with? MovePal will automatically interact with the old leads and contacts that are already on the Street.co.uk database, using seasonal campaigns to target them.
Instant alerts - Don’t leave potential clients waiting, strike while the lead is hot with instant notifications that alert whenever someone interacts with a campaign so the entire team knows when to respond.
Benefits
Clean data - No more mixed up contact details from past and current leads. MovePal will automatically flow data from Street.co.uk to ensure that your contacts are all added and up to date.
Contact leads at the right time - You can rely on MovePal to contact the right leads, at the right time. Data will automatically sync from Street.co.uk to MovePal to ensure that, any time a lead is contacted, they’re in the right nurture workflow.
Keep your leads happy - MovePal will ensure that no leads are contacted that haven’t agreed to receive marketing from you with seamless data flows between Street.co.uk and MovePal that ensure marketing preferences are always up to date.
How do I integrate MovePal into Street?
MovePal can be integrated with Street via an API access token. To get started, head to Settings (on the left side panel at the bottom) > Account Administration > Applications:
Note - You will need to be a Company Admin to access the Account Administration section and generate an API key.
In the 'create new application' section, add an application name (eg MovePal, however this can be whatever you want it to be) and in the the 'API token scope' drop-down select 'Open API'.
Finally, add a contact name and email address of who will be building the application. It is really important you enter your developer's details as opposed to your own details so we can notify them of any changes to the API that might impact your set up:
Once you've entered all of the information, click the 'create application' button and you will see an API access token appear. This token is what will be used to integrate MovePal with Street:
Click the 'click to copy' button which will copy this API access token to your clipboard.
Note: It's important to ensure you copy the API token before navigating away from the page as the token will not display once you have left the page.
Finally, share this API access token with MovePal and they will be able to finalise the integration.