Update Overview
At StreetMetrics, we routinely release platform improvements. Please see the following new releases below:
Update: Plus 5 Processing
Update: Plus 5 Processing
We have released substantial improvements to our data processing system infrastructure, which now processes close to 100% of the MAID (mobile advertising ID) data 5 days after data is provided by our data partner(s).
These improvements have resulted in a higher and more consistent MAID counts, which results in the following improvements:
Improved CEL/CDL mapping experience
Increased audience estimates accuracy
Increased attribution modeling accuracy
Increased MAIDs for digital retargeting
Wrap Up
We hope you find these updates provide more accurate reporting insights. Check out these new features for yourself by heading to your Report Manager.
If you have any questions at all, please reach out to your StreetMetrics rep!