Once you've added your current menu, menu costs, and sales volume, you can begin to dabble with the impacts of possible changes. This will help you to project what might happen to your profits if you were to change prices, costs, or sales.
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Getting started with the "What If" profit calculator
To get started, you need to enter your current menu, menu items costs, and sales volume. Once that's done, click on the link in the right column labeled Explore alternate sales and pricing.
Elements of the "What If" profit calculator
The "What If" profit calculator provide a variety of information and functionality. These are the components of what you see when you arrive on the screen.
A - Month. The "what if" scenario is based on the latest month of sales data available. In future releases, you may be able to toggle the month upon which calculations are based.
B - Menu-level metrics. At the overall menu level, you can see the average item price, the average food cost, the average food cost % (which is price divided by food cost), the average item profit, as well as the total units sold, total monthly profit, and estimated annual profit. If you apply changes to the menu, these averages and totals will reflect the adjusted numbers and the amount of change.
C - Calculated change. Under each metric, you'll see dashes. This is where the amount of change will be reported. For example, if you make changes that drop the average price of an Appetizer by $1.89, you'd see - $1.89 under Appetizers.
D - Category-level metrics. As with the overall menu, you can see category-level metrics: average item price, food cost, food cost %, and item profit, as well as the total units sold, monthly profit, and estimated annual profit. If you apply changes to the menu, these averages and totals will reflect the adjusted numbers and the amount of change.
E - Clear changes. This button will clear any changes you've made, returning all values to the default (actual current) values. It is disabled until changes have been made.
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βF - Try a scenario. Use these controls to apply blanket changes to all menu items. You can adjust prices to match suggested food cost %, increases prices, or increase sales volume. Learn more about trying scenarios.
G - Item-level metrics. For an individual menu item, you can see item price, food cost, food cost %, item profit, units sold, monthly profit, and estimated annual profit. Clicking the edit pencil allows you to change the numbers for the item price, food cost, or units sold to dabble with various scenarios for an individual menu item. Learn more about changing menu item metrics.
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