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Trigger an automation when a lead status changes

Anna Adams avatar
Written by Anna Adams
Updated over 3 months ago

Runs immediately or at 8am studio time on the day specified in the When should this automation run section.

Your lead status lists are already pretty powerful on their own, but you can make them even more powerful by automating an action to happen when a lead's status is changed.

The example below sends out an email as soon as a lead’s status is set to Needs Follow Up.  

We specify which lead status we want by using {{target.lead_status}} in the automation's condition.

Find out more information about using lead statuses and lead status changed automations, to create an automatic lead follow up chain...

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