This isn’t just improved filtering — it’s smarter discovery.
Traditional filters still require clients to do all the searching and comparing themselves. SmartSearch is designed to help do that work for them by intelligently identifying barbers who best match what they’re looking for and helping surface why they may be a great fit.
The goal is simple:
✅ Better client experiences
✅ Better barber-client matches
✅ More opportunities for discovery
✨ What This Means For Barbers
Your profile now matters more than ever.
Our constantly improving SmartSearch algorithm will look at Profile Activity and Profile Quality to better understand:
How you work
What you specialize in
Your professionalism
Your consistency
The experience you provide clients
This helps us better present your skills to the right clients.
Your profile should clearly showcase:
💈 Your specialties
💈 Your personality & experience
💈 Your work quality
💈 Your shop environment
The more information you provide, the better SmartSearch can help connect you with the right clients.
🔥 How To Improve Your Visibility
✂️ Refine Your Bio
Tell clients who you are and what makes your service unique.
Include things like:
Specialties
Years of experience
Preferred styles
Shop atmosphere
What clients can expect
A strong bio helps clients feel confident booking with you.
📸 Add More Photos — The More, The Better
Your portfolio is one of the biggest factors clients use when deciding who to book with.
We recommend adding:
Different haircut styles
Close-up detail shots
Beard work
Transformations
Different hair textures
Shop photos
Workspace/station photos
Recent cuts consistently
The more variety you showcase, the better SmartSearch can match you with clients looking for exactly what you offer.
⭐ Encourage Reviews
Reviews help build trust and strengthen your visibility.
Consistent client feedback helps reinforce:
✅ Service quality
✅ Professionalism
✅ Reliability
✅ Overall client experience
📅 Stay Organized
Nobody likes a messy barber.
Keeping your availability, services, pricing, and schedule updated helps create a smoother booking experience while strengthening profile reliability.
🧠 About Search Rotation
Our rotation system is designed to create healthier discovery opportunities across the marketplace — not suppress successful barbers.
After a booking conversion, some profiles may receive temporary de-prioritization in certain search pools to allow other qualified barbers additional exposure. High-performing barbers will still continue appearing prominently overall.
This helps prevent the same few profiles from dominating every search while giving more talented barbers opportunities to be discovered.
💡 It’s marketplace balance — not performance suppression.
🚀 Final Thoughts
SmartSearch is designed to help clients discover barbers more confidently while helping barbers better showcase their craft.
Now’s the perfect time to:
✅ Refine your bio
✅ Upload more photos
✅ Showcase your specialties
✅ Collect reviews
✅ Keep your profile updated
Your skills deserve to be seen — and SmartSearch is being built to help make that happen ✂️