Message Tags are one of the most powerful organizational tools in Time To Pet Facility. They give Admins and Schedulers the ability to label, categorize, and instantly surface important messages from clients or staff — so nothing gets lost, missed, or forgotten. Whether you're tracking billing questions, flagging urgent requests, or managing follow-ups across a busy team, Message Tags keep your Message Center organized and actionable. Tags are available in the Conversation Feed for both clients and staff and are visible only to your staff — never to clients.

Message Tags shine when your team needs to quickly identify what a message is about and what to do next. Here are some popular ways facilities use them:

The key power here is filtering — once messages are tagged, you can instantly view all messages with a specific tag across your entire Client or Staff List, turning your Message Center into an organized workflow tool.

While Message Tags can be found, applied, and removed within Staff and Client Conversation Feeds, they live in the Message Center of Time To Pet Facility, as well.

Message Tags can be created by Admins or Schedulers right in the Message Center under the Clients tab or the Staff tab or by clicking directly on Add Tag, which can be found on a client or staff member's message underneath their name and the date and time the message was sent:

When adding a tag to a client's message, you will have the option to create a new one at the bottom of the current tag list. Once you click New Tag, you can set the name and choose a color for your tag. Tags are only visible on the Admin/Staff Dashboard and are never shown to your clients. Staff members can also see tags, but only when they are logged into their Staff Dashboard:

Tags can be added to messages directly on a client's profile or from the Messages Center. When viewing the Conversation Feed for your client or viewing their message within the Clients tab of the Message Center, look for the Add Tag button on each message:

After clicking Add Tag, you can choose from your existing tags or create a New Tag:

Tags can be added to messages directly on a staff member's profile or from the Messages Center. When viewing the Conversation Feed for your staff member on their profile or viewing their message within the Staff tab of the Message Center, look for the Add Tag button on each message:

After tagging some messages, you can view those grouped by tag by filtering for that specific tag (or tags!) in the Clients or Staff tab of the Message Center. To filter by your message tags, click the No Filters Applied button to open up the Message Filters window:

The Message Filters window will allow you to search by a variety of filters, but Message Tags can be found toward the bottom. Choose the tags you want to filter from the dropdown menu and choose Apply Filters when you're ready. All of your company's existing tags can be viewed here:

All messages that have been tagged with any of the selected tags will appear below, and the filters you selected will appear in a row above them. Here are our messages tagged for "Waitlist":

Tags cannot be directly edited from the Message Center. Instead, you can navigate to the Settings > Company Settings > Messaging section of your account to edit the client and staff tags your company uses.

To edit a tag, choose a category from Client Tags or Staff Tags. The complete list of tags for that category will populate to the right. Locate the tag you want to edit from the list and click the Edit Tag button:

This will open up a new window that will allow you to change the name or color of the tag. As soon as you save your changes, they will be applied to all messages assigned to that tag. You can also delete the tag from here, as well:

To remove a tag from a message, just hover over the tag on the message and click Remove. This can be done from the Clients or Staff tab in the Message Center or from the Conversation Feed on a client or staff member's profile.

Message Tags become especially powerful for facilities with multiple Admins or Schedulers managing a busy Message Center. Since you can add multiple tags to a single message, you're not limited to one category — a message can simultaneously be flagged as "Urgent," assigned to a specific team member, and marked with its topic (e.g., "Billing Issue"). Combined with robust filtering, this means your entire team can instantly see exactly what needs attention and who's handling it. You can even configure automatic tags for all incoming and outgoing messages, so your Message Center stays organized without any manual effort from your team

A great strategy used by many facilities is to create tags with specific Admin or Scheduler names — for example, "Needs Courtney" or "For Bob." When tagged, that team member knows at a glance that a message requires their attention. Once they've read or acted on it, they can simply remove the tag. This creates a lightweight, always-visible task assignment system directly inside your Message Center, with no extra tools required.

For more information on configuring automatic tags for your company, see our help documentation here: Messaging Settings.