This article answers the most frequently asked questions on insights within LXP.

How do I interpret the data on active users?
An active user is a user that logged in at least once in the past 30 days. The first graph shows factual numbers per day, the second graph shows a trend, based on a monthly average. When hovering you'll see the exact numbers and dates. Ideally you see a steady or increasing trend. This means more users are visiting your platform. Look out for sudden drops or a downward trend, rest assured that this is usually explained by seasonal holidays.

Just below you see another trend graph where the data is shown accumulated, added up from day 1 to day 30. Ideally you see a regular pattern. This indicates that platform visits are consistent throughout the year.

How do I interpret the data on engaged users?
An engaged user is a user that answered at least one 1 question in the past 30 days. Same as for active users, the first graph shows factual data, the second graph shows a trend. Look out for peaks and drops.

A peak is usually seen when:

  1. There's new content on the platform

  2. There's an active learning campaign

  3. Users received an email (that redirected them back to the platform)

A drop is usually seen when:

  1. The holiday season starts

  2. There's not enough time for learning (e.g. due to offline workload)

How do I interpret the data on completed learning bites?
The number you see is a sum of all completed bites. E.g. if bite A is completed 200x times and bite B is completed 20x times, the hover will indicate 220 completed invitations. A slope of 45 degrees indicates a steady increase over time. A steeper slope indicates a completion sprint, a less steep curve indicates a completion slowdown. You can use this graph to check if your (new) content, campaign or notification flow is effective.

How do I interpret the data on timeslot participation?

Try hovering over the different columns for in-depth info. Investigate the popularity of specific days and timeslots. They inform you when you learners prefer to use the platform. Use this to your advantage for:

  1. Releasing new content

  2. Starting a learning campaign

  3. Sending out notifications

  4. Sending out reminders

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