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The Value of TAN

TAN makes the stuff clients REALLY pay you for easier and more powerful

Holly Brown avatar
Written by Holly Brown
Updated over a month ago

What makes TAN such a powerful tool for real estate agents?

It's all about the network.

Customers hire your services as an agent because you have connections. They want access to WHAT you know and WHO you know.

Buyers already search MLS listings on their own. Sellers can easily pay somebody a very small fee to post their property in the MLS. What your clients really want from you is access to your network of other top agents and service providers. By doing this, you offer buyers and sellers so much more than they can get from Zillow and other online real estate services.

Since you can tap into the collective wealth of information shared by the very best agents, you'll be able to offer them options that they wouldn't otherwise be able to find.

After all, the most exclusive property is the one in the listing agent's head. TAN gives you the power to unlock this valuable hidden inventory, especially in the current seller's market.

The top 10% of agents sell over 90% of the homes.

You're part of that top 10%, and TAN is designed to help top agents like you offer more value to your clients. (Side note: In most MLSs, 50% or more of the agents did not sell a single property last year!)

TAN helps you connect and share with other verified top agents across ALL brokerages quickly and effectively, so you can save time and offer top level service. You pass along the value of your network to your clients when you add their haves and wants to Top Agent Network.

Instead of using e-blasts or other mass marketing that agents ignore, we have created a community that allows you to share valuable information with other top-ranked agents. This allows you to form relationships that have lasting value.

You've probably heard of other companies trying to take a bite out of the real estate pie, while offering a subpar buying and selling experience.

We are opposed to the real estate tech companies that try to reduce real estate transactions to an impersonal "machine" in an attempt to steal away homesellers and homebuyers. Also, some MLSs have rules that seem designed to devalue experienced agents like you and take away consumer choice.

That is NOT what we want to do. We've built a platform with over 13,000 of the highest-producing agents across the country and across all brokerage brands. We help agents rather than compete against them. We will never list or sell properties, and we will never sell or give away your data.

From marketing to networking to finding off-MLS properties, we designed TAN to help you exchange local market intelligence and get better results in all aspects of your business.

Our goal is to give you the network, tools and resources you need to pass along the best possible experience to your clients. To learn more about this, check out TAN's 5 Core Philosophies.

The best way to get the most benefits from TAN is to add content. So, get started by adding properties or buyer needs and wants today!

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