Collecting opt-ins/consent for your SMS recipients is critical to responsible communications. It is also required by the FCC to make sure your messages are delivered.
All businesses within the United States and Canada are required to register their business for verification with the network carriers in order to send outbound SMS messages to their customers. TrueReview will submit your business information for verification on your behalf once you submit it through the system when prompted.
Why is verification required?
Verifying your business ensures a messaging ecosystem in the US that minimizes bad actors and provides transparency between businesses and carriers.
How do I get a dedicated number?
TrueReview will collect business information, along with your SMS opt-in form or example, and will submit this information to the network carriers for verification.
Verifying a toll-free number is a 2 step process.
When we receive the initial approval (Pending state) that your information was accepted and submitted to the network carriers, we will move your SMS review request traffic to your dedicated number.
Final verification usually takes 4-6 weeks. Nothing is needed from you while we wait for final verification. If the information you've provided is rejected by the network carriers, TrueReview will reach out to you to provide additional information or to make updates to your SMS opt-in process.
Examples of SMS Text Message Opt-In
1. Check box confirming opt-in on your online contact form.
If the phone number is required, provide a check box for the customer to select to opt-in to SMS messages.
You can modify the message to fit your business, however it is important to clearly state that they will receive SMS messages by opting in.
"I want to receive news, feature updates, and marketing SMS and email messages."
(News and feature updates is optional. You can modify the opt-in to fit your needs, however it is important to be very clear what the customer is opting in for.)
2. SMS opt-in message below the phone number field.
If the phone number field is optional, and the customer is not required to provide it, add a message clearly stating that by providing the phone number they opt-in to receive SMS messages from your business.
"By providing your phone number you agree to receive SMS text messages. Msg & Data rates may apply. Reply STOP to unsubscribe or HELP for help."
3. SMS Text Message online opt-in form
Add a form on your website that collects customer information explicitly for SMS communication with your business
Add a check box that the customer checks off confirming they agree to opt-in to receive SMS text messages from your business before submitting the form.
4. Addendum in your customer contract or work order
If your customers sign a contract, add an addendum near the customer's phone number and signature
Provide information about carrier fees, ways to opt-out, and ways to get help.
Add a checkbox where customers indicate a Yes/No to opt-in to SMS messages from your business.
5. Physical/signed form for SMS opt-in
If your customers sign documents to engage with your business or services, add a form that your customers sign consenting to receive SMS text messages from your business.
How will customers Opt-out of SMS messages from my business?
Customers can opt-out by replying the following keywords. TrueReview automatically adds opt-out messaging at the bottom of all SMS review requests.
Not sure what's the best option for your business?
Contact TrueReview support from your dashboard and we'll be happy to provide guidance to ensure your opt-in form is in compliance with the FCC regulations and policies.