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Spark AI

What is Spark AI and how to use it

Maddi Rose avatar
Written by Maddi Rose
Updated over 2 weeks ago

Overview:

The AI Toolbar - “Spark AI” is a built-in writing assistant inside every Pod.

Think of it as a sales-focused version of ChatGPT, designed specifically for revenue teams. It goes beyond generic AI by providing a library of pre-built prompts for sales tasks, from rewriting for personas to generating ROI messaging.

👉 Where to find the Content Spark?

  • Text toolbar → Content Spark button with pre-loaded prompts


Features

Content Spark is powered by AI, fine-tuned for sales enablement and buyer communications.

Key capabilities include:

  • Ask Anything box: Free-type any request and get instant AI-generated content without leaving the Pod.

  • Persona rewrites: Instantly adapt content for CROs, CMOs, CTOs, or other buyer roles.

  • Executive summaries: Generate quick, senior-ready summaries from long text.

  • Objection handling: Create tailored, context-aware responses to common buyer objections.

  • ROI & business cases: Build compelling justifications and value messaging in seconds.

  • Translation & localisation: Adapt content for global teams without losing nuance.

  • Tone & style control: Shift messaging to match urgency, simplicity, or technical depth.


Benefits

Faster content creation: Save time, move faster

Spend less time drafting and more time selling with ready-to-use prompts.

More relevant messaging: Speak every buyer’s language

Ensure content resonates with the right persona, in the right tone, every time.

Confidence in every reply: Objections handled with ease

Never get stuck on how to respond. AI provides deal-context responses instantly.

Consistency across the team: Scale best practices

Standardised prompts keep messaging sharp and aligned across AEs, SDRs, and CSMs.

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