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Mailchimp Integration
Mailchimp Integration
Stefania avatar
Written by Stefania
Updated over 2 months ago

Using the Mailchimp integration, you will be able to build an audience of customers that complete a quiz.
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Api keys

To get started, make sure you have a Mailchimp account.

  1. Log in to Mailchimp, go to your Profile -> Extras -> API Keys. You will need an API Key. You can use an existing API Key, but we recommend you create a new API Key specifically for integrating with Lantern. Under Your API keys click Create A key and label it for future reference, for example "Lantern Product Quiz Builder".

  2. Open the Lantern app from your Shopify store admin. Go to the Integrations tab, fill in the API Key from the previous step, and click Connect. You should get a success message.

Quiz settings

You have now connected the app with Mailchimp. To make sure you are collecting data properly, make sure to do the following things for each quiz:

  1. Fill in a Mailchimp Audience ID in the quiz in the Connect tab. This way you can collect all quiz takers in an audience. The Audience ID can be found in Mailchimp, under the appropriate audience by selecting Manage Audience -> Settings. Scroll to the bottom of the settings page and there you will find the Audience ID.

  2. Inside your Quiz Builder, go to the Integrations step and click Activate next to Mailchimp icon. Paste your copied Audience ID in the List ID input box.

Thats it! Customers will now show up in Mailchimp, so you can send them relevant newsletters and product updates.

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