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How is Pencil different to the competition?
How is Pencil different to the competition?
Christopher John avatar
Written by Christopher John
Updated over 2 months ago

Pencil is a single platform for the deployment of GenAI at scale for enterprise marketing teams.

  • It is unique in aggregating the industry's best AI models with a single set of legal terms and data security policies.

  • It is unique in its focus on generating complete ads - not just text or images - with support for templates, image and video editing and more.

  • It is unique in ingesting brand guideline documents and information and applying that to ad production automatically.

  • It is unique in connecting directly to media accounts to provide AI insights & predictions, with over $1B of media spend already connected.

  • It is unique in its focus on being client-owned and oriented, allowing brands to equip their agencies and teams with a ready-to-go AI platform that follows brand guidelines and generates ideas predicted to perform, allowing creative teams to do their best work.

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