Most people are familiar with the Oprah Effect: an endorsement by Oprah will give a massive boost to your business. In our modern, interconnected world, this effect has spread to influencers as well. As a new entrepreneur, getting linked to these influencers can be priceless and kick start your new venture.
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​https://www.forbes.com/sites/kimjay/2017/08/03/youve-been-networking-wrong-all-along-heres-the-right-way-to-do-it/#31101e95fb3d
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By Jay Kim for Forbes
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