One of the most popular questions I receive as a career coach is, “How do I develop an ongoing relationship with a new contact?” It’s a valid question because a “one and done” approach isn’t really networking, even though many approach it that way and then wonder why they’re not seeing results.The primary goal of an initial meeting or introduction to a new person when networking should always be to get a second meeting. While you may also receive helpful guidance, valuable feedback or even an introduction to another contact, those are secondary to building the relationship. A great tip or piece of advice might help in the short-term, but the true value of networking (to both parties) comes over the long-term, so don’t be shortsighted in your approach.
By Dawn Graham for Forbes
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