The gradual reopening of the United States' economy may be underway, but that does not mean you can expect sales to come in as quickly as before. Prior to our current global health crisis, the sales rep with the best relationships was probably closing most of the deals. Perhaps they were a wizard at solving clients’ problems and knew their competitors’ weaknesses better than anyone, or they knew more about the company’s market position and how to meet their clients’ objectives. But those attributes may not be enough in today's world.
By Tanner Simkins for Entrepreneur
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