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Tips for Referring Your Clients Effectively

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Written by David Servodidio

Why your clients will actually want this

Pet owners who board or groom regularly have dealt with the vaccine record hassle — the frantic search for paperwork, the call to the vet, the blurry photocopied records. VetVerifi solves a real problem they already have. You're doing them a favor by telling them about it.

The best moments to refer

  • At check-in, when a client is digging for paper records — 'There's an easier way for next time...'

  • At booking, when explaining your vaccine requirements — attach the referral link in your confirmation email

  • On first visit with a new client — mention it as part of your onboarding

  • When a vaccine has expired and drop-off has to be declined — soften the moment by pointing them to VetVerifi for automated reminders

Channels that work well

  • Your booking confirmation email — add a line and your referral link to every confirmation

  • Front desk counter — use the VetVerifi counter card from your welcome kit

  • Your website's FAQ or 'Vaccine Requirements' page — embed your referral link

  • Your social media — a simple post explaining your vaccine policy and mentioning VetVerifi

  • A framed QR code at reception — clients can scan while waiting

What to say — suggested language

"We use VetVerifi to verify vaccines — it makes check-in instant for you. Just scan your dog's tag or show the QR code in the app. Use code [YOUR REFERRAL CODE] when you sign up and you'll be set up in minutes."

"Instead of bringing paper records next time, grab a VetVerifi SmartTag for your pet's collar — your vet updates it automatically and we can scan it right at drop-off."

What to avoid

  • Don't pressure clients or make VetVerifi feel mandatory if it isn't — the referral works best as a genuine recommendation

  • Don't promise features VetVerifi doesn't currently offer — stick to what's described in this Help Center

  • Don't share your referral code on public coupon or deal sites — this violates the Affiliate Program Terms and may result in removal from the program

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