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How to Add a Meta Pixel

How to add the Meta Pixel code to the event page, Facebook Pixel implementation, how to track data using Pixel

Turjo Khan avatar
Written by Turjo Khan
Updated yesterday

Follow these steps to add your Meta Pixel ID so you can track visitor actions and conversions from your event pages.

Step-by-Step Guide

  1. Log in to your account.

  2. Click on the profile icon in the top-right corner.

  3. Under Business Tools, you will see the list of your accounts or organizations.

  4. Click on the account/organization that owns or hosts the event where you want to add the Pixel.

  5. Go to Settings.

  6. Scroll down and look for the section titled Meta Pixel.

  7. In the Pixel ID field, enter only the numeric ID (numbers only).

  8. Click Save.

Once saved, the Meta Pixel will automatically be added to every event page under that account or organization.
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​Important Note

The Pixel code will automatically be applied to all event pages owned by the specific account or organization where you have added the Pixel ID in its settings. It will not be applied to event pages under other accounts or organizations.


Verifying the Pixel Setup

After saving the Pixel ID:

  1. Go to your Meta Events Manager.

  2. You should begin to see the following custom events appear:

    • Page View

    • Initiate Checkout

    • Add to Cart

    • Add Payment Info

    • Purchase

These events indicate that your Pixel has been implemented correctly and is tracking activity.

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