The Explore Module within Vivvix allows for the ability to run custom TV Promo Reports. These reports are designed to show Broadcast announcements touting a program airing and are used to provide Pod Placement data. Placement can be paid or unpaid.

TO GET STARTED:

Click Explore on the left-side of home page and choose Create New Report.

To run a creative report for competitors you’ve added to your profile via the My Profiles section, select a Profile in the drop-down menu.

Then choose either Link (Brands/Categories linked to selected profile) or Populate (All selections originally copied from profile).

To run a report with no profile selections included, choose None from the drop-down menu.

SORTS (Left side)

Under the Product sorts grouping, choose Advertiser.

MEASURES (Middle Column)

Dollars will be the default measure.

SELECTED SORTS & MEASURES (Right side)

Column Type: Leave the Column Type drop-down defaulted to Property.

Click the 3-dot action menu to the right of the Column Type drop-down and choose to Include Total Column, if needed.

Click the calculator icon next to your selected measure to add Share of Voice calculations.

% Down: Calculates % Share for the items included in the rows of your report (selected

Sorts).

% Across: Calculates % Share for the items included in your columns (Column Type)

In this example, we will choose the % Across calculation which will calculate the % of share for the Properties selected for your column type.

Click the list icon to rank your Advertisers.

If you have a multi-market access, choose the market you need in the markets column (middle) . If you have a single market access, this step is not necessary.

In the Media column (left side), choose the TV media you would like to run your TV Promo report for.

You can run TV Promos for:

Click the checkbox under the Media column to include TV Promos.

**PLEASE NOTE: You MUST check the "Include Promos" box for TV Promos to appear in your report.

Click into the search field under Properties (right side) and select the properties you would like to include in your TV Promo report.

You can add the media properties in the order in which you would like to see them in the columns of your report. You can also drag and drop the media properties into the order you need.

**PLEASE NOTE: You MUST select media properties in this step if you have chosen "Property" as your column type in Step 2: Layout. If you do not select any properties, you will receive the below warning to include media properties before you run your report.

Click into the search field on the left.

Click the checkbox next to the Category Level box and choose the Category level.

Search for and select the Promotional (MediaWatch Only) category.

Click the ADD button at the bottom.

Choose regular Calendar or Broadcast Calendar time period type.

Under the Frequency column on the left, choose the Time Period needed:

Choose the time period by clicking the up or down arrows on the left of the calendar to advance to the year needed.

Once in the correct year, choose the month, then the date for your Start Date.

Repeat this process for your End Date.

Click the + icon to add that time period to your report.

To run a TV Promo report for the preliminary ad activity available in the system next day, uncheck ALL time period trim options shown in the image below:

Unchecking the time period trim options ensures you will be pulling the preliminary data which is available in the system the next day.

**Please Note: Partial/Next Day TV data is considered un-edited “raw” data and is subject to change. Meaning, if a program runs long, it may take a few days for program titles to adjust and appear correctly. You may also notice gaps in the log. Any brand-new ads which aired during the event may take a few additional days for our classifiers to review and enter into the system. The log should be officially complete 48-72 hours after the event airs.**

Go to the top-left of the report, clear out Untitled Report, and give your report a title.

Click the Run arrow over towards the right to run your report.

If you have any additional questions, you can reach out to your local Vivvix Client Success Manager. Our support team is also available for assistance via email at customersupport@mediaradar.com.