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How to Improve Your Chances of Getting Approved for the Amazon Influencer Program

Here are our best Amazon Influencer Program approval tips to help you strengthen your application.

Wayward avatar
Written by Wayward
Updated over 2 weeks ago

1. Focus on One Strong Platform


Amazon only requires you to apply with one platform, so make sure it’s the one where you have the best:

  • Follower count

  • Engagement (likes, comments, views)

  • Content quality and consistency

If one platform is noticeably stronger than the others, apply with that one first. You can connect more later.

2. Post Consistently Before You Apply


Amazon wants to see that you’re an active creator—not just someone testing the waters. Make sure your account has recent posts (within the last few weeks), and that your content is aligned with your niche.

Aim for at least:

  • 2-3 months of consistent posting with good engagement

  • A visible trend of posting consistently over time

3. Improve Engagement


Even if your follower count is modest, strong engagement can help. Try to:

  • Ask questions in captions

  • Use storytelling to connect with your audience

  • Post content that encourages interaction (polls, responses, tutorials)

The more people are interacting with your content, the better it looks to Amazon’s algorithm.

4. Make Your Niche Obvious


Avoid being too general. Amazon is more likely to approve creators who clearly serve a specific audience—beauty lovers, home organizers, tech reviewers, etc.

Update your bio and pinned posts to reflect your niche. Make your account look intentional, not random.

5. Don’t Reapply Immediately After Rejection


If your application was denied, wait at least 2–4 weeks before reapplying—and only after you’ve made improvements. Otherwise, you risk being auto-rejected again.

Use that time to:

  • Clean up your profile

  • Improve your content quality

  • Increase your posting frequency

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