If a Wayward Attribution link appears as invalid, it is usually because the link has not yet received enough traffic to activate.
Why this happens
Amazon Attribution links must receive at least 10 unique clicks before they become fully activated. Until this threshold is reached, some links may appear as invalid or inactive in the Wayward dashboard.
How to activate the link
To activate your link:
Share the link with creators, partners, or your team.
Ensure the link receives 10 unique clicks from different users.
Once the threshold is reached, the link will automatically activate.
Best practices for activation
Share the link internally first to reach the 10 click threshold quickly.
Avoid repeated clicks from the same device or user, as these may not count as unique clicks.
Once activated, the link will function normally for tracking.
Alternative option
If you prefer, you can also use the full Amazon Attribution URL instead of the Wayward shortened link. Both versions track the same way once activated.