Responsibilities
Create and implement social media plans with the goal of enhancing brand recognition and interaction.
The task involves producing and managing content for various social media platforms, such as Facebook, Twitter, Instagram, LinkedIn, and YouTube.
The task involves organizing social media schedules and coordinating posts.
It is necessary to monitor social media channels and promptly address customer inquiries and comments.
Examine social media metrics to identify areas for improvement and offer suggestions to enhance performance.
Work with the marketing team to ensure that social media initiatives are consistent with overall marketing objectives.
It is important to remain current on social media trends, tools, and best practices.
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Requirements
The required educational background for this position includes a Bachelor's degree in marketing, communications, or a related field
Demonstrated expertise in overseeing brand or organizational social media accounts
Knowledge of social media algorithms and recommended methods
The individual possesses strong skills in written and verbal communication
The capacity to produce captivating and convincing social media material
The individual possesses strong organizational and time management skills
Skilled in utilizing social media management tools like Hootsuite, Buffer, and Sprout Social
Having experience with Adobe Creative Suite or Canva is considered an advantage