Responsibilities
Develop and execute PR strategies in line with company objectives.
Build relationships with journalists, reporters, and influencers to secure media coverage.
Create and manage press releases, content for social media, and other PR materials.
Support the organization of events and product launches.
Identify potential crises and develop plans to mitigate or respond to them.
Monitor and analyze media coverage, reporting key insights to internal teams.
Coordinate with other departments for information gathering and messaging, such as Marketing and Sales.
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Requirements
Proven experience in Public Relations or a related field
Excellent communication (written and verbal) and interpersonal skills
Ability to work under tight time constraints, and manage multiple projects
Strong familiarity with digital marketing and social media
Sufficient knowledge of media relations and the news industry
Experience in content creation, and knowledge of PR tools such as Cision and Meltwater
Bachelor’s degree in Communications, Public Relations, Journalism, or a related field