Responsibilities
Plan, deliver and measure the success of PR campaigns.
Set goals for the PR division and monitor the team's performance regularly.
Develop key media partnerships to support our campaigns.
Developing the brand to ensure our digital profile consistently reflect our values and proposition.
Drive activities to raise our profile with our key target audiences.
Promote our company and products via organizing regular interviews and press releases.
Maintain brand awareness consistency across all advertising campaigns.
Develop public relations (PR) strategies and manage the execution of product publicity through pre-launch, launch, and post-launch phases of significant content pushed.
Provide counsel to leadership for various press opportunities.
Coordinate PR efforts between different departments.
Record and maintain PR campaign data and prepare reports promptly.
Handle sensitive matters to maintain a good corporate reputation.
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Requirements
Extensive experience working at a senior level in a media, Public Relations, or communications role
Proven experience in successfully raising an organization's/initiative's public profile
Excellent verbal and written communication skills with knowledge of producing press
Proficiency in social networks, including Facebook, Twitter, Instagram, etc
Exceptional time management skill
Highly self-motivated, with the ability to work independently