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Head of Marketing job description

Use this Head of Marketing job description template to advertise open roles for your company.

Wynt AI avatar
Written by Wynt AI
Updated today

Responsibilities

  • Develop effective, creative, and profitable marketing strategies.

  • Build and deliver marketing campaigns mixing digital and traditional media, ensuring key messages are consistently delivered.

  • Develop and manage advertising campaigns.

  • Develop branding, positioning, and pricing strategies.

  • Prepare and maintain monthly, quarterly, and annual budgets for the department.

  • Participate at various conventions, trade shows, conferences.

  • Work closely with other departments to guarantee smooth operations.

  • Analyze data to improve results and make sure resources are effectively allocated.

  • Oversee hiring and training for the marketing department.

  • Make sure that administrative tasks are completed accurately and promptly.

  • Maintain proper documentation and prepare reports in a timely manner.

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Requirements

  • Bachelor’s degree in Marketing or a relevant field

  • Proven prior experience in a similar position is required

  • Must have experience in running marketing campaigns

  • CMS software proficiency

  • Experienced with SEO and social media strategies

  • Excellent leadership, communication, and decision-making skills

  • Exceptional time-management skills

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