Responsibilities
Maintain an editorial calendar to ascertain consistent content schedules.
Assign tasks to writers as fits the strategy.
Determine missing elements in our content and suggest new topics.
Craft style guides to utilize as a reference.
Properly edit and proofread written pieces before posting.
Make scheduled social media content uploads.
Conduct SEO and keyword research to comprehend customers’ needs.
Supervise web engagement and traffic such as conversion and bounce rate.
Work with the marketing department and design team to create compelling articles.
Monitor industry-related trends and news, and produce ideas addressing trending topics.
Assess and update previously published content when required.
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Requirements
Degree in Marketing or relevant field
3+ years of experience
Experience in crafting content strategies
Ability to use WordPress and leverage social media
Extensive experience in SEO campaigns
Phenomenal writing, presentation, and communication skills
Organizational and time management skills
Basic knowledge of HTML and web publishing
Excellent creative writing skills
Ability to motivate team members