Fashion Copywriter responsibilities
Write high-quality, SEO-optimized copy for fashion products, including clothing, accessories, and footwear.
Research product details, trends, and the latest fashion news to ensure copy is current and relevant.
Develop creative concepts for marketing campaigns, product descriptions, and social media posts.
Collaborate with the design team to ensure copy and visuals work together seamlessly.
Proofread and edit copy to ensure accuracy and consistency.
Keep up-to-date with best practices in copywriting and SEO to improve content and rankings.
Work closely with other teams, including marketing, e-commerce, and social media, to ensure cohesive messaging across all channels.
Manage multiple projects, meet deadlines, and work in a fast-paced environment.
______________________________________________________________________________
Requirements
Bachelor's degree in marketing, journalism, or a related field
At least 3 years of experience in fashion copywriting or a related field
Exceptional writing and editing skills with a portfolio of writing samples that demonstrate excellence in fashion copywriting
Knowledge of SEO and experience with optimizing copy for search engines
Strong understanding of fashion trends, branding, and marketing
Excellent communication and collaboration skills with the ability to work effectively in a team environment
Attention to detail, strong organizational skills, and ability to multitask effectively
Proficiency in Microsoft Office, Google Suite, and Adobe Creative Suite