Lists are reusable audiences. Manual lists contain contacts you explicitly add; dynamic lists and segments evaluate contacts against saved rules.
Create a dynamic list
Open Marketing → Lists.
Select Create list.
Add a name and optional description.
Choose contact methods and filters such as listings, stay status, booking channel, dates, spend, nights, ratings, or recent-stay exclusions.
Review the matched-contact preview and create the list.
Create or update a manual list
Select contacts from the Contacts page and add them to a new or existing list. You can also add contacts from a list's detail page.
Maintain lists
Open a list to review members, definition, and downstream activations. Refresh a segment when its current membership should be re-evaluated. From the list menu you can rename, clone, or archive eligible lists.
Before archiving a list, review the campaigns, journeys, and signals that reference it.