What is Instories?
Instories is an all-in-one visual content app that helps creators, bloggers, small businesses, and SMM specialists make high-quality, on-trend content for social media in minutes.
It combines 3,000+ designer-made templates with AI-powered tools, so you don’t have to build every post from scratch or hire a full creative team. Think of it as your very own creative back office in your pocket. We track trends and prepare layouts, while you just add your content.
Below, you’ll find how Instories works, who the platform is for, and what’s included.
How Instories Works
The workflow is simple:
1. Pick a Format
Story / Reel / Short
Post / Cover / Product Card
Ad or Promo Layout
2. Choose a Template or Start from Scratch
You can use one of the 3,000+ pre-made templates, which already include layout, typography, and motion, or open the editor and build a post in your own style.
3. Add Your Content
Photos, videos, audio
Text (headlines, captions, CTAs)
Stickers, price tags, overlays
4. Enhance with Tools
Background remover
Instant Stories Maker / Instant Reels Maker
Photo effects, filters, typography tools
Select AI features (music generation, text refinement)
5. Export and Publish
Export in social-friendly formats (vertical 9:16 by default) and post to Instagram, TikTok, YouTube Shorts, or other platforms.
Behind the scenes, our team monitors social media trends and updates template categories several times a month to ensure you always see topical, seasonal, and high-performing layouts first.
What You Can Do in Instories (Free vs Pro)
The Free Version Offers:
Basic free templates for stories and videos
A selection of free fonts
Free stickers
Free filters and effects
Voice-over and audio import options
Access to stock photo / video / audio libraries
Access to certain AI features (e.g., music generation, text polishing)
A mobile editor to create posts from scratch
So yes, you can use Instories for free and create real content.
The Pro Version Unlocks:
Most premium and niche templates (commercial, promo, seasonal)
Faster content production (fewer manual edits)
The newest designer updates and trend packs
Our main goal is to help you achieve publish-ready results as quickly as possible. That’s why Instories’ team of designers keep building new templates and AI prompts every week. This ongoing work is available in Pro and AI MAX.
Who Instories is for
Instories was designed around the daily tasks of several typical users:
Hobby Creator / Aspiring Blogger — Wants aesthetic content and to stay on trend without learning how to use complex editors.
Professional Blogger / Influencer — Needs working formats, trend-based templates, and AI to help them post more often.
Solo Entrepreneur / Small Business Owner — Does marketing alone and wants fast, sales-ready creatives without the need for hiring.
SMM / Content Manager — Maintains several brand accounts and needs flexible templates that can match different brand books.
In Short: If you publish regularly and want your content to look professional and perform, Instories will fit your needs.
Why Instories is Different from Other Platforms
Curated, not random. Templates, fonts, music, and effects are selected by a professional team, so even a beginner will achieve a tasteful result.
Trend-aware. Content categories are refreshed several times to guarantee rapid reactions to user requests. You don’t have to “guess” what’s trending — we surface it for you.
Result-driven. Tools like Instant Reels Maker, auto-subtitles, and ad-ready templates exist to help you get reach, sales, or engagement — not just create “pretty pictures.”
Confidence in the flow. We want you to feel like you’re working with an expert team — not alone. That’s part of our mission.
Platforms and Availability
iOS & Android — The core logic is the same, but the names and placement of some tools can differ slightly.
Web Version — Instories also offers a web version designed for those who prefer working from a laptop/desktop, or those who need to upload assets from a computer. Some features on the web version may differ from those in the mobile app.
Support and Help
If you cannot find a specific template, tool, or AI feature:
Check you’re using the latest version of the app.
Make sure you’re signed in and your subscription (if any) is active.
Contact our support team and we’ll tell you whether the feature is in testing, region-limited, or available through an alternative flow.