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Table Breakdowns
Table Breakdowns

Use table breakdowns to understand and view performance data

Updated over a week ago

In Zemanta, you can use table breakdowns to split your data into rows based on the options that matter most to you, such as periods of time, device or time. This makes it easier to view the data by isolating exactly what you want to see.
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Breakdowns support the following data

  • Structure: Account, Campaign, Ad Group, Creative

  • Inventory: Publisher, Placement, Media Source, Channel, Environment

  • Devices: Device, Operating System, Connection Type, Browser

  • Geo: Country, State/Region, DMA

  • Time: Date, Date & Hour, Hour of Day

  • Audience: Interest, Age, Gender

PLEASE NOTE: Metrics in each breakdown will vary based on data that's available for the specific breakdown.

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