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Ask AI - Pricing

See how Ask AI session costs work, with real examples of content creation, approvals, product imports, email templates and multi-channel campaigns.

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Written by Matt Phillips

Ask AI can handle everything from simple content writing to complex, multi-step workflows with approvals, asset creation and platform actions. Ask AI uses a usage-based pricing model. This means session costs vary with how complex your request is, how many AI operations are performed, and any content or actions it creates.

This article explains how Ask AI sessions are structured, how usage costs are calculated, and what affects the overall cost of a session, using real-world examples.


Examples of Ask AI session outputs, including approval cards, structured artifacts and generated content.


Understanding Ask AI session costs

An Ask AI session is made up of one or more conversational turns. During a session, the AI plans, reasons, creates content, performs supported platform actions and asks for your approval when needed. Each session is measured by the work performed, not just the number of prompts you send.

A typical session may include:

  • Understanding your request

  • Gathering more information through Guided Questions

  • Retrieving platform or external data

  • Planning multiple steps

  • Creating content or assets

  • Rendering structured artifacts such as tables or approval cards

  • Carrying out supported platform actions

  • Asking for approval before making changes

More complex workflows usually need more processing, so they cost more.


Ask AI pricing overview

Pay-per-use

Ask AI is billed through pay-per-use billing. Charges depend on the AI models, resources and actions used in each session.

Session costs depend on things like:

  • Number of reasoning steps

  • Workflow complexity

  • Content generation

  • Images or other generated media

  • Charts, Mermaid diagrams and structured artifacts

  • External data retrieval

  • Platform actions

  • Approval workflows

Simple drafting sessions usually cost less than complex workflows with multiple steps, asset creation and platform updates.

Note: You will get a spending notification for every $25 spent on Ask AI. Usage will continue once this limit is reached but these help you keep track of ongoing usage and costs as spending grows.


Product import and currency update

Product imports often involve several coordinated actions across inventory, pricing and account settings. This example shows how Ask AI retrieves external product data, prepares approvals and completes supported actions.

Overview

Ask AI imported products from an external Shopify store, created the product in the account, matched the product pricing and updated the account currency.

User request

Pull a list of all the products from the site and add them as products in my account. Also set the account and product currency to match.


Approval cards for product creation, pricing and account currency updates.

How Ask AI processed the task

Ask AI:

  • Retrieved the Shopify product catalogue

  • Identified one main product with multiple variants

  • Reviewed colour and size options

  • Checked pricing

  • Checked the current account currency

  • Prepared approval requests

  • Created the product after approval

  • Applied INR pricing

  • Updated the account currency from AED to INR

Actions performed

  • Retrieved product information

  • Identified product variants

  • Compared source pricing

  • Reviewed account currency

  • Generated approval requests

  • Created the product

  • Applied INR pricing

  • Updated account currency

Session details

Item

Value

Total Turns

15

User Messages

2

Rendering

Approval Cards

Final Result

Product imported and configured

Total Session Cost

$1.7636 USD


Fitness funnel and email template creation

Ask AI can combine planning, business discovery and supported platform actions into a guided workflow. When a platform feature can't be done through a supported action, Ask AI gives you step-by-step guidance instead.

Overview

Ask AI helped design a complete coaching funnel and created ready-to-use email templates.

User request

Create a complete funnel for my fitness coaching business including landing page, form, email follow-ups, and booking calendar.


Guided Questions used to collect business information.


Landing page blueprint, lead capture form and email sequence generated by Ask AI.

How Ask AI processed the task

Ask AI collected:

  • Business name

  • Coaching specialty

  • Target audience

  • Main offer

  • Discovery preferences

It worked out that funnel creation, form creation and calendar setup weren't available as supported actions. It then completed the supported task of creating email templates, and gave detailed guidance for the remaining steps.

Actions performed

  • Collected business information

  • Planned landing page structure

  • Suggested lead capture fields

  • Designed an email nurture sequence

  • Requested approval

  • Created three email templates

  • Generated setup instructions

Email templates created

Template

Subject

ZLF – Welcome Email

Welcome to ZipLeads Fitness — Here's What Happens Next

ZLF – The Busy Professional Edge

The #1 Reason Busy Pros Never Build Muscle (And How to Fix It)

ZLF – Your Spot Is Waiting

Your 10-Week Transformation Spot Won't Be Open Forever

Session details

Item

Value

User Messages

3

Platform Actions

3 Email Templates

Manual Guidance

Landing Page, Form, Workflow & Calendar

Total Session Cost

$1.0488 USD


Multi-channel event campaign

Complex marketing requests often combine content creation, brand assets, scheduling, approvals and channel-specific campaign preparation.

Overview

Ask AI prepared a complete marketing campaign for the Google I/O 2026 Watch Party & AI Recap Session.


Guided Questions used before creating the campaign.


AI-generated event banner.

Multi-channel campaign assets and email drafts.

Event details

  • Event: Google I/O 2026 Watch Party & AI Recap Session

  • Audience: Developers, SaaS founders, marketers, agencies, AI enthusiasts

  • Channels: Email, SMS, WhatsApp, LinkedIn, Facebook, Instagram

How Ask AI processed the task

Ask AI:

  • Reviewed the event information

  • Retrieved the Brand Board

  • Generated an event banner

  • Created campaign messaging

  • Drafted channel-specific assets

  • Prepared the campaign schedule

  • Checked platform readiness

  • Generated approval checkpoints

While checking readiness, Ask AI found that:

  • SMS was available

  • Social media accounts weren't connected

  • The WhatsApp subscription wasn't fully activated

Instead of stopping, Ask AI completed every supported task and listed what still needed to be done before publishing.

Assets prepared

  • Event banner

  • Three email campaigns

  • Three SMS messages

  • WhatsApp templates

  • LinkedIn posts

  • Facebook posts

  • Instagram feed posts

  • Instagram Stories

  • WhatsApp broadcast copy

  • Campaign schedule

  • Approval workflow

Session details

Item

Value

User Messages

6

Rendering

AI-generated image, approval cards, structured artifacts

Platform Actions

Email templates created

Pending Actions

Social accounts & WhatsApp activation required

Total Session Cost

$4.3907 USD


What affects Ask AI session costs?

Ask AI usage is based on the work performed during a session, not just the number of prompts. Sessions use more resources as more reasoning, content creation or platform actions are needed.

Things that can increase the overall session cost include:

  • Multi-step reasoning and planning

  • Guided Questions and follow-up interactions

  • Platform integrations

  • Product imports

  • Email or marketing campaign creation

  • Approval workflows

  • Charts, tables and Mermaid diagrams

  • AI-generated images and media

  • Large document creation

  • External data retrieval

  • Multi-channel campaign preparation

In general:

  • Simple drafting tasks usually have the lowest cost.

  • Content generation with structured artifacts needs more processing.

  • Multi-step workflows with approvals and platform actions usually use more AI resources.

  • Image generation and other rendered media usually increase the total session cost.


Frequently Asked Questions

Q: How is Ask AI pricing calculated?

Pricing is based on the AI resources used during a session. This includes reasoning, content creation, artifact rendering, external data retrieval and supported platform actions.

Q: Does every prompt cost the same?

No. Costs vary with how complex the request is and how much processing it needs.

Q: Do approval requests increase session cost?

Approval workflows involve extra reasoning and structured rendering, which can add to overall session usage.

Q: Does image generation cost more than text generation?

Generally, yes. Creating images or other visual assets usually needs more AI resources than creating text alone.

Q: Can Ask AI complete actions automatically?

Some supported actions can be completed directly after you approve them. Others may need connected integrations, platform permissions or manual setup.

Q: Why couldn't Ask AI complete every task in the multi-channel event campaign example?

Some publishing actions needed connected social media accounts or an active WhatsApp subscription. Ask AI completed all the supported work and listed the remaining requirements.

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