Ask AI can help you create a Knowledge Base in ZipLeads through a guided chat. Use Ask AI to choose a content source, create the Knowledge Base, and attach it to Conversation AI or Voice AI. This helps your team set up AI responses faster, while you stay in control of the sources and agent attachment settings.
What is Ask AI Knowledge Base Creation?
Ask AI Knowledge Base creation lets you create and connect Knowledge Bases using plain-language prompts. Ask AI can help pick the best available source, such as Brand Voice, the Business Profile website, or content you set up manually. It then guides you through attaching the Knowledge Base to a supported AI product.
Ask AI makes setup simpler, but you should still review the Knowledge Base after it's created. Check that the source content, generated FAQs, web crawler results and attachment settings are accurate.
The workflow always follows the same order:
Resolve the content source
Create the Knowledge Base
Crawl website content (if applicable)
Configure FAQs
Attach the Knowledge Base to an AI agent
This cuts down on manual setup steps and helps keep your Knowledge Bases set up consistently.
Key Benefits of Ask AI Knowledge Base Creation
Ask AI makes building and deploying Knowledge Bases easier by automating setup tasks and guiding you through a clear workflow.
More setup options: Ask AI can use Brand Voice or a Business Profile website as the Knowledge Base source.
Faster deployment: Create and connect a Knowledge Base to Conversation AI or Voice AI in one workflow.
Guided configuration: The step-by-step setup helps reduce errors and confusion.
Controlled website crawling: Ask AI asks for your approval before crawling website content.
Flexible AI agent support: Attach Knowledge Bases to Conversation AI or Voice AI during setup.
Manual source support: Create an empty Knowledge Base and add sources yourself when needed.
Before You Begin
How well Knowledge Base creation works depends on the information already set up in your account and on your user permissions. Checking these items first helps Ask AI pick the right source and finish the attachment workflow.
Before using Ask AI to create and attach a Knowledge Base:
Confirm the user has access to Ask AI.
Confirm the user has access to Knowledge Base settings.
Confirm the user can manage Conversation AI or Voice AI if the Knowledge Base should be attached to an AI agent.
Review Brand Voice if you want Ask AI to use your existing brand details.
Confirm the Business Profile website is correct if you want Ask AI to crawl website content.
Be ready to approve website crawling before Ask AI scans website pages.
Remember that Conversation AI can use multiple Knowledge Bases.
Remember that Voice AI supports one Knowledge Base per agent.
How Ask AI Selects a Knowledge Base Source
Ask AI chooses from the content sources available, based on your account's existing setup and your request. Knowing how this works helps you understand why Ask AI recommends Brand Voice, a website, or manual setup.
Brand Voice Source
Brand Voice can provide business details, tone, services and other context already set up in ZipLeads. Ask AI may suggest Brand Voice when there's enough information to create helpful Knowledge Base content.
Brand Voice is useful when:
Your business profile is already well defined.
You want AI responses to match your business tone and positioning.
You need a quick starting point for FAQs or general business information.
Business Profile Website Source
Ask AI can also use the website listed in your Business Profile settings as the main crawl source for the Knowledge Base.
Before crawling starts, Ask AI asks for approval and lets you:
Crawl the suggested website
Enter a different URL
Skip crawling and configure sources manually
This means you can create a Knowledge Base from your website content even if Brand Voice isn't set up.
Manual Source Configuration
If no Brand Voice or website is available, Ask AI can create an empty Knowledge Base and guide you to add sources manually later.
You can later add:
Documents
Rich text content
FAQs
Web crawler sources
Tables and structured content
This way you can keep building a Knowledge Base no matter how your account is currently set up.
How Knowledge Base Attachment Works
Attaching a Knowledge Base makes its content available to the AI product that will use it. Conversation AI and Voice AI use Knowledge Bases differently, so confirm where it's going before you finish setup.
Conversation AI Attachment
Ask AI can attach the Knowledge Base to:
An existing Conversation AI bot
A newly created Conversation AI bot
Conversation AI supports multiple Knowledge Bases, so a bot can search across several connected content sources during conversations.
This works well for combining website content, FAQs, policies and other resources into a single AI experience.
Voice AI Attachment
Ask AI can also connect the Knowledge Base to a Voice AI agent during setup.
Voice AI supports one Knowledge Base per agent. Attaching a Knowledge Base sets it as the active Knowledge Base for that Voice AI agent.
After setup, you can keep refining prompts, goals and conversation behaviour in the Voice AI settings.
How To Create a Knowledge Base with Ask AI
Setting this up properly helps AI agents find accurate information and give more reliable answers to your customers.
Step 1: Open Ask AI
Log in to your ZipLeads account.
Open Ask AI from the navigation menu.
Start a new chat conversation.
Step 2: Start the Knowledge Base Workflow
Enter a prompt describing what you want Ask AI to create.
Example prompts:
“Create a Knowledge Base from my website and attach it to Conversation AI.”
“Build a Knowledge Base using Brand Voice and connect it to Voice AI.”
Ask AI recognises the Knowledge Base setup request and starts the workflow automatically.
Step 3: Confirm the Content Source
Depending on your setup, Ask AI may:
Use Brand Voice
Suggest your Business Profile website
Offer manual setup
If a website is detected, confirm whether Ask AI should crawl it or use a different URL.
Step 4: Review Knowledge Base Creation
Ask AI creates the Knowledge Base and sets up the selected source automatically.
If a website is used:
A Web Crawler source is added
Website crawling starts automatically
Content becomes searchable once processing finishes
Step 5: Configure FAQs
When Brand Voice is available, Ask AI may suggest generating FAQs using your business context and messaging.
If you're only using website content, you can still add FAQs manually later from the Knowledge Base settings.
Step 6: Attach the Knowledge Base to an AI Agent
Choose whether to connect the Knowledge Base to:
An existing Conversation AI bot
A new Conversation AI bot
An existing Voice AI agent
Once attached, the AI agent can start using the Knowledge Base during conversations.
Frequently Asked Questions
Q: Can I create a Knowledge Base without Brand Voice?
Yes. Ask AI can use your Business Profile website as the Knowledge Base source if Brand Voice isn't set up.
Q: Does Ask AI crawl websites automatically?
No. Ask AI asks for approval before crawling any website content.
Q: Can I use a different website than the one in my Business Profile?
Yes. During setup, you can enter a different URL before crawling starts.
Q: Can Conversation AI use multiple Knowledge Bases?
Yes. Conversation AI supports multiple attached Knowledge Bases.
Q: How does Knowledge Base attachment work with Voice AI?
Voice AI supports one Knowledge Base per agent. The assigned Knowledge Base becomes the active source for that Voice AI agent.
Q: Can I manually add FAQs later?
Yes. You can create or edit FAQs later from the Knowledge Base settings.
Q: What happens if no website is configured?
Ask AI can create an empty Knowledge Base and guide you through adding sources manually.




