Setting Up Your e-Commerce Store
Let's walk through the steps of setting up and using your own e-commerce Online Store in ZipLeads Websites.
1. Create and configure products to display in the Online store
You will be able to create and configure store products under Payments -> Products. This will allow configuring Product names, and descriptions, attaching product images and videos, defining the pricing, and configuring variants, if any.
Users will be able to make use of the toggle at the top while creating a product to define the products that are to be displayed in the online store.
2. Activating and Editing your online store on your website
An online store can be added both to an existing website as well as to a new website being created from scratch
You will have the option to activate an online store by clicking on the +icon to add elements inside the website builder
When an online store is added to a website, 5 pages are added by default to the website which will form the building blocks for your store. Businesses will be able to add any other kind of elements around the store elements that will help them in giving an overall customized experience to their customers that suits their brand needs
Products list page
- This will contain the element to showcase all your products or services to your customers.
Product details page
- This will allow the presentation of rich text product descriptions that contain useful information beneficial while making a purchase
Cart page
- This will allow customers to have a summary of the items they intend to purchase, add or remove any services before proceeding to checkout
Checkout page
- This will allow the potential leads/customers to enter their shipping information, email, and other details, apply any coupon codes, and make an online payment using a card, Apple Pay, or Google Pay
Thank you page
- This will allow the business to display an order confirmation automatically after the payment is successfully made for the purchase
Users will be able to format the elements added by default to match the brand aesthetics of their overall website. Each element will have General and Advanced settings for formatting.
3. Fulfil orders and send shipment details to your customers
You are also able to mark orders as fulfilled and share shipment/tracking details with customers. By default, any order placed on the online store would be in an unfulfilled state.
Business users will have the ability to attach a tracking number, provider, and URL to track the status of the shipment. When an order is marked as fulfilled, an entry related to the fulfilment will be included in the order details, highlighting the date on which fulfilment was done, tracking details, and the number of items fulfilled in the order
You can then automates sales receipts using Order Submitted trigger or Payments received trigger in an automation:
You can also use the Shopping cart element inside email builder to auto-populate line items purchased if you have multiple products:
You can add your customized template into your workflow with the above triggers or you can add this into Payments -> settings -> receipts, you can add in your customized template:
Additional notes while creating an online store:
Only one-time products will be included in the online store. Businesses can still sell recurring products using funnels and order forms
All existing products will not be available in the online store by default. Businesses can choose which products they would want to showcase in the store and turn the toggle on for those respective products
Businesses will be able to track the orders submitted, payments received, initiate any refunds, etc using the Orders and Transactions lists under the Payments menu
coupon codes will automatically work with any online store created