Web Forms are incredibly useful for collecting prospects from your website. Any prospects collected will go directly into your RainMaker system.
This is step one in The Path to getting your leads turned into your school!
ADDING A NEW FORM
First, visit Forms > Web Forms and choose “Create New Web Form.”
NAME YOUR WEB FORM
Choose the name of your Web Form.
CHOOSE YOUR FIELDS
It is best to use a maximum of 4 fields, since the less information prospects need to fill out, the more likely they are to complete the form. You may also choose whether the fields will be required by checking and unchecking the boxes next to the field.
If you choose to use a second step to collect information, the student will need to complete a second set of questions after filling out the first step.
We do not suggest using a two-step form as prospects are more likely to fill out a form requiring less information.
Under Step, you will choose Step 1, Step 2.
OFFERS (OPTIONAL)
If you like, you may choose to include an offer in your web form. You can offer to send them an article or a DVD, for example.
ANTI-SPAM
RainMaker has built in options to help you avoid getting any false leads through spam bots! Choose the options that work best for you!
1. Anti-Spam Honeypot Field:
When spam bots hit lead capture forms, they fill out every available field they see in the code. This will put hidden fields into the code that a real lead would never see but a bot will see. Since only a bot would fill out the honeypot field, any leads that have that field filled out will not drop into your RainMaker as Prospects, while the real leads will!
2. Referral URL:
This is an automatic process that makes sure that any leads submitted have a referral URL associated with it. This will help ensure that your leads are actually coming from a browser, rather than from a bot.
3. Anti-Spam Referrer Process:
To put it simply, when some spam bots hit a lead capture form, they do not fill out the actual form on your website.
The Anti-Spam Referrer Process will allow you to choose to only let leads from specific domains drop into your RainMaker as Prospects. So only people that are actually on your websites will be entered as prospects when they submit the form.
AGE GROUP
Next you will choose the age group. Selecting it now is best if you have a specific page for each age group, allowing them to select it is best if you have one form/page for all ages.
We recommend selecting Do Not Require as opposed to Let Them Choose to ensure that the age group isn't incorrectly selected by the lead.
LOCATIONS
If you have more than one RainMaker account and they are linked in our system, you may choose which location you would like these leads dropped into:
RETURN URL
In this field, you will choose where to send your prospect after they finish completing the form. The lead will automatically be sent to the URL you enter in this field when they click to submit their information. You may choose to redirect them to a thank-you page, back to your main page, or anywhere you'd like. You can even send your prospect to a Profit Generator to sign up for a free class or full trial!
AUTO RESPONDER - Email and/or SMS Message
You may choose to automatically send an email, SMS text message, or both to your prospects after they fill out the form. In this email you could thank them for filling out the form, give them your phone number for additional questions, etc.
Email:
To send, check the box next to "Auto Send Email Upon Adding to Contacts." and create your subject and body of your email.
Text Message:
To send out an auto-responder text, check the box next to "Auto Send Email Upon Adding to Contacts." and create your subject and body of your text message.
EMAIL RESULTS
Enter the email where you would like the prospect lead to go. You may enter multiple email addresses by separating them by a comma with no spaces.
MOBILE PHONE RESULTS
It is possible to receive a text message to your phone (using one SMS credit) when a lead comes in. You may enter multiple mobile numbers by separating them by a comma with no spaces..
It is a great idea to send these leads to multiple places to ensure they are followed up with right away while the lead is hot, and before they lose interest or find a different location to take classes.
NEXT, click “Create Web Form”
On the next page, you can copy-paste the web form code and send it to your webmaster. You may also choose to email it to them.
**Please note, you must copy-paste the code in its entirety.**
Here is a quick video on how to Create a Web Form! 😃
If you have any questions on this or any other feature offered by RainMaker, please feel free to chat in using the “NEED HELP?” feature on the right side of your screen.
Thank you for being a RainMaker! 😃