FITR Coaching App Branding Options: White Label and Custom App
FITR provides two distinct branding solutions for coaching apps—White Label and Custom App. Each option is tailored to different needs, allowing coaches to personalize customer interactions efficiently.
Overview of Branding Options
FITR offers two ways to customize its coaching apps:
White Label Branding
Custom App Service
These options cater to different levels of customization, ranging from basic branding enhancements to a fully dedicated, standalone app.
White Label Branding
White Label is included in FITR's Unlimited plan and allows basic app branding customizations for coaches. Here's what you get:
Logo and Color Customization: Replace the FITR logo with your own and configure your brand's color scheme that clients see in their app and web login.
App Usage: Clients will use the general 'FITR Client App' available on app stores but will experience your branding when configured.
App Icon: Coaches can optionally provide their branded app icon visible only to their clients. However, clients with multiple coaches may choose which settings they use.
Program URLs: Semi-customizable, but there will still be references to FITR.
This is an excellent solution for coaches who desire cost-effective, light branding within the general FITR app environment.
Custom App Service
FITR's Custom App service is a premium, comprehensive branding solution. It allows coaches to own a completely standalone app that hosts their business exclusively.
Key Features:
Standalone App: A dedicated app branded with your business name and fully separate from the general FITR Client App.
App Store Listing: Your app name will appear in the Apple and Google app stores, and your business will be listed as the developer.
Customizable Experience: Only your programs and clients can access the app, and URLs are fully customizable with no references to FITR.
Development and Maintenance: FITR builds, manages, and maintains the app, ensuring that it stays updated with the latest features and releases. FITR also covers technical coordination and user support during the launch process.
Setup Requirements:
You’ll need to set up Apple and Google developer accounts, a process for which FITR provides guidance.
Pricing:
The service operates as a bolt-on upgrade to the Unlimited plan with flexible payment options:
Monthly: £249.99 / €299.99 / $329.99
Annually: £1,799.99 / €2,159.99 / $2,375.99 (40% cost savings compared to monthly pricing)
Post-authorization and payment confirmation, the build typically requires about 4 weeks.
Deciding Between White Label and Custom App
If you’re unsure which branding option suits your business needs better, consider the following:
Choose White Label if: You’re looking for cost-effective branding within an already established app environment.
Choose Custom App if: You want full branding control, including standalone app listing, dedicated features, and customized URLs with no FITR references.
For scaling businesses focused on long-term branding and client engagement, the Custom App is an excellent choice. Meanwhile, White Label is a great start for smaller operations still utilizing the shared FITR environment.
Related Topics
For more information, contact FITR support or explore our comprehensive Help Center.