Currently, each Soundlink account can connect one TikTok channel per Organic Growth campaign. Multiple account support isn't available as a built-in feature yet, but there are a few ways to work around this depending on your setup.
How it currently works
When you create an Organic Growth campaign, you select a single TikTok channel to post to. That channel is tied to the campaign for its duration. You can connect different TikTok accounts to different campaigns, but you can't run a single campaign across multiple TikTok accounts simultaneously.
Workarounds for labels and artists managing multiple accounts
Option 1: Create separate campaigns per account
The most straightforward approach. Set up one Organic Growth campaign per TikTok account. Each campaign runs independently with its own schedule, creatives, and analytics. This works well if each account is promoting a different track or has a different audience.
Option 2: Use one primary account per track
If you're managing multiple artist accounts, we recommend designating one TikTok account as the primary account for each track promotion. Post Soundlink-generated content from that account and cross-post or repost to secondary accounts manually.
Option 3: Switch channels between campaigns
If you want to rotate which TikTok account gets Soundlink content, you can run campaigns sequentially — ending one and starting another with a different channel connected. Not ideal for simultaneous promotion, but works for time-separated rollouts.
How to connect a TikTok account to a campaign
Go to Organic Growth in your Soundlink dashboard
Click New campaign
When prompted to select a channel, choose the TikTok account you want to connect
If the account isn't listed, click Add channel and authorise it through TikTok's login flow
If a connected account has expired or needs to be re-authorised, see: [Posts] Refreshing a Social Media Channel in Soundlink →
Is multi-account support coming?
It's something we're aware of, particularly for labels and management companies running multiple artists. We don't have a timeline to share yet, but if this is critical to your workflow, let us know via the chat bubble — user demand helps us prioritise.