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How long can a teaser live without burning out for the Smart CPA model? Can it burn out in a week?
How long can a teaser live without burning out for the Smart CPA model? Can it burn out in a week?
AdProfex avatar
Written by AdProfex
Updated over a month ago

If there are no problems with LR and the cost per lead is sufficient, the campaign can work effectively for a long time. We have examples of campaigns and creatives that have been successfully working for more than six months.

When creatives “burn out”, you will see the status “Coefficient reductions are applied”.

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