About
Running in-flight and post-campaign reviews shouldn’t slow your marketing team down. With Aether, you can upload your campaign briefs, results data, and performance metrics to generate clear, executive ready reports in minutes, not days.
Track campaign performance week-to-week, surface insights faster, and focus your team’s energy on optimisation and next step planning instead of formatting slides.
Quick Steps
1. Upload your inputs
Add your campaign brief, objectives, and target audience details, along with any in-flight or post-campaign performance data. This can come from Excel, dashboards, screenshots, or PDFs. Aether can read and interpret them all.
2. Include your reporting template (optional)
If you have a preferred campaign reporting structure or a past campaign report you want to mirror, upload it as a reference so Aether can align to your existing format.
3. Create your prompt
Ask Aether to generate a concise campaign review summarising results so far. For example, “Summarise performance through week two following our campaign template, highlight key metrics, insights, and improvement opportunities.”
4. Review and refine
Aether will generate a polished, presentation ready report covering campaign performance, engagement trends, key opportunities, and takeaways for stakeholders. It can also include placeholders for visuals or creative assets if you've set them up in your brand template.
5. Reuse and scale
Repeat the process for future weekly or final campaign reviews. By reusing the same brief and template, you can update results with each new data drop and keep campaign reporting fast, consistent, and insight focused.
Try it yourself
Copy and paste the prompt below into your output description, and customise the text in [CAPITALS] for your own 'In-flight Performance Review' output:
Objective:
Create a report summarising campaign performance through to [ADD TIME PERIOD IF APPLICABLE] of our In the Aether campaign.
Focusing Guidance:
Follow the structure of the Campaign Report template , reporting against the key objectives in our campaign brief, identifying opportunities and weaknesses in our campaign to focus on over the remaining [INSERT REMAINING CAMPAIGN DURATION], and key takeaways/ insights for our senior leaders.
Audience: [ADD SUMMARY OF AUDIENCE E.G. BELOW]
I will use this to report weekly to our senior leadership team who are time poor and will want to key headlines and insights about overall success and the impact for our business and customers.