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Why is the Local Ads budget calculated with a time lag?

Updated over a year ago

alphin always invoices the ads budget one month in arrears.

This is due to the fact that we do not yet know at the beginning of the respective campaign whether the click budget will be used in full.

In rare cases and thanks to our efficient maintenance and optimization of the ads, it can happen that the monthly click budget is not used up 100%.

If there is a surplus, it is automatically used for the next campaign.

However, as mentioned above, this only happens in rare cases.

If you have any questions, your contact person is available via our practical chat in the alphin Business Center!

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