Customers turn to Angi for help with a home project every second.
In the search for success in home services, new customer acquisition is essential. Here's how to attract more customers:
Utilize Lead Generation Services:
Connect directly with homeowners through platforms like Angi. Create a business profile on Angi to showcase your services and respond to potential customers' inquiries efficiently.
Request Referrals:
Actively seek referrals from satisfied customers during the sales process. Consider offering incentives to encourage referrals, such as free services or discounts.
Offer New Customer Discounts:
Attract first-time customers with enticing incentives, like free services or consultations.
Engage in Networking Events:
Participate in community events, sponsor charitable activities, or join professional organizations to enhance your brand visibility and meet potential clients.
Partner with Complementary Businesses:
Collaborate with non-competing local businesses that share your customer base to cross-promote services and offer discounts.
Enhance Your Online Presence:
Invest in a competitive website with strong SEO to rank well in local searches. Include clear contact information, location-specific keywords, and engaging content.
Leverage Online Reviews:
Encourage satisfied customers to leave positive reviews on platforms like Angi. Respond professionally to both positive and negative feedback to build trust.
Showcase Expertise:
Share your expertise through blogs, videos, and guest posts to establish credibility and connect with potential clients.
Stay in Touch with Current Customers:
Maintain contact with existing customers through email newsletters and active social media profiles.
Reconnect with Previous Customers:
Reach out to lapsed customers with special offers to win them back and remind them of your services.
Implement a Customer Loyalty Program:
Develop a loyalty program to retain customers. Reward repeat customers with points or special offers, and acknowledge birthdays and holidays for a personal touch.
By implementing these strategies, you can diversify your customer base and build long-term success.
Angi has over 200,000 experienced pros in our network across the country.