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[Self-Fulfilling] How To: Set Up Your Home Page as a Gallery of Subject Matter Categories Using Open Editions, Originals, Limited Editions, Etc.
[Self-Fulfilling] How To: Set Up Your Home Page as a Gallery of Subject Matter Categories Using Open Editions, Originals, Limited Editions, Etc.
Nick avatar
Written by Nick
Updated over 6 years ago
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Setting up your home page as a gallery of subject matter categories is the single best way to make sure potential customer can quickly find what they are looking for on your site. Subject matter categories give those potential buyers a jumping off point and entices them to click around on your site and hopefully purchase. To help get this process completed in a timely manner, Art Storefronts has made it easier than ever for you to set up your home page.

Before we get into HOW to set up your home page, let's talk about WHY it's important.

Setting up your home page as a gallery of subject matter categories is one of the most important best practises that Art Storefronts recommends to its customers. The reason behind this is ease of use. You want to create categories that have a broad subject matter to them. For instance, maybe you have pictures of tigers and other animals. On your home page, you'd want to create a category labeled Animals. This tells your potential customer that you have photos of animals. Now, this particular customer is interested in tigers and by having a category labeled animals, you have expressed that you may have pictures of tigers. Now, you may be asking, why not make a category for ever animal you have a picture with. Sometimes, adding more and more categories can get out of hand. Customers are only going to spend three seconds on your home page looking for what they are trying to find. When we spoil people for choice they can become overwhelmed or if we offer that many options it takes them longer to find what they were looking for.

So, keep the home page simple and easy to navigate to make sure you're winning.

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