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Sending translated surveys

Send the same survey to respondents in different countries and languages.

Attest allows you to send surveys to multiple countries around the world and to run the same survey in multiple languages. You can generate AI translations directly in the platform, upload your own translations, or use Attest’s translation partner to translate your survey for you.

Sending translated surveys involves two related steps: selecting the countries you want to target and adding one or more languages to your survey.

Add your countries and languages

In the Audience tab, select Attest panels and add audiences. Use the dropdowns to choose:

  • the country you want to target

  • the language you want to send the survey in

You can add multiple country and language combinations to the same survey.

Local nuances in the same language

Attest supports local variations of the same language, such as British English and American English. By enabling locale-specific versions, you can account for differences in spelling, terminology, or currency, while keeping the overall survey structure consistent across markets

Set your draft language

Your draft language is automatically set to the first country and language you add.

If you drafted your survey in a different language and want to view results in that language, you can change the draft language using the dropdown. The draft language controls how results are displayed in analysis.

Generate AI translations (NEW)

When you add a language that's different from your draft language, a Translation needed label appears. From here, you can generate a draft translation directly in Attest using AI, instead of managing a translation file yourself.

Select Add translation, then choose Use Compass. Attest generates a full draft translation of your survey text, including questions, answer options and instructions, for each target language you've added.

Review the generated text for each language and edit any fields that need refining, then publish once you're happy with it. A language can't be launched until every field for that language is complete, whether it was translated by AI, added manually, or a mix of both.

If you'd like a translator or colleague to refine the AI draft outside Attest, you can still export the translation file. It includes the AI-generated text, ready for editing. When you upload the edited file back, it overwrites the AI text for any fields that were changed, and Attest keeps a record of the edit history.

Things to know about AI translations

  • AI translations are a starting point. They don't undergo any additional checks by default, and Attest doesn't take responsibility for translation errors, so always review and edit the text yourself before publishing, in the same way you would with any machine-translated content.

  • Respondents never see whether a translation was AI-generated, edited, or added manually.

  • AI translations follow the same character limits as manual translations. You'll see an error if a translation exceeds the limit for a question or answer.

Download and upload the translation file

If you'd rather manage translations yourself, or need to for a language AI translations doesn't support, select Add translation and choose to download an .xlsx translation file instead. This file includes:

  • one column for the draft language

  • one column for each translated language

Enter the translated text into the relevant columns. The content in the translated columns becomes the experience for respondents in those markets.

Upload the completed file back into Attest. The platform will automatically flag any missing fields or errors before the survey can be launched.

Review your survey in each language

Use Preview to switch between languages and review how the survey will appear to respondents in each market. This works the same way whether your translations came from AI, a manual upload, or a mix of both.

Previewing allows you to check that:

  • translations are displayed correctly

  • wording matches local language variations

  • the survey structure is consistent across languages

Using Attest’s translation partner

If you'd rather not manage translations yourself, whether using AI or manually, Attest offers a paid translation service through a trusted partner. This service provides bespoke survey translations on a per-question basis. For more details, see Using Attest’s translation partner or contact the Customer Research team via in-platform chat.

FAQs

Do I need to review AI translations before publishing?

Yes. You can edit any field before publishing, and a language can't be launched until it's fully translated. AI can make mistakes or misunderstand nuances so we recommend checking your translations.

Can I combine AI translations with a manual upload?

Yes. You can export the AI-generated draft as a translation file, have it edited externally, and upload it back. Edited fields overwrite the AI text, and Attest keeps a record of the change.

Will respondents know a translation was generated by AI?

No. This isn't shown to respondents.

Does Attest check AI translations for accuracy?

No. AI translations don't undergo any additional checks by default. Review and edit the text yourself before publishing, just as you would with any machine-translated content.

Does the AI understand regional variations of a language, like Latin American Spanish versus European Spanish, or Canadian French versus Belgian French?

Yes. It uses the country and language you've selected as context to apply the appropriate regional variation. As with any AI translation, you should still review the output to make sure it reads correctly.

Is there a cost for using AI translations?

No. AI translations are included as one of the ways to translate your survey, alongside a manual upload or Attest's translation partner.

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