You can send out your survey multiple times to get deeper insights and spot any trends or changes in how your audiences respond to your survey.
How to re-send your survey
There are a few ways to send your survey again. You can click on "Manage" on the top right of your results dashboard and click on "Set up next wave".
You can also access this from the wave drop down at the top of your Results Dashboard.
Once you've clicked on " Set up next wave" you will be taken to the editor where you can make certain small changes to your survey before you decide to send it again.
Edit your survey before sending
At the moment, you're able to make the following changes to your survey content:
Adding a new question
Removing an existing question. The existing data you have will remain available in your results dashboard.
Adding a new answer option to an existing question
Removing an answer option. The existing data you have will remain available in your results dashboard.
Change the sample size of your audience
Edit the demographics or quotas of your audience
Hiding questions
You can also hide a question from showing to respondents in your next wave by toggling off “include in wave”, and then bring them back whenever they’re relevant again!
Note: You can’t hide qualifying questions, message cards, or questions in groups.
Creating a recurring survey from scratch
If you already know that you will want to send out your survey multiple times in a year, you can choose to set a repeat frequency when purchasing your survey.
Analysing results for multi-wave surveys
Aggregate your data for a more robust sample
On the results dashboard you will have the option to look at your results for the individual waves or to aggregate them together. Aggregating the data will provide a more robust and reliable sample, as it's collected over multiple points in time.
Compare the different waves
You can compare your waves by adding them as Splits. Use the "Split by" section in the left-hand side panel and select waves to add them to charts or crosstabs.
You can customize the chart by clicking on "Edit", where you'll be able to:
Change the chart type (column, line, bar, stacked column etc.)
Change the colours
Remove answers from your chart
Switch your Axis
You can also see which results are statistically significant. By default this will be compared versus the previous wave at a 95% confidence level, but you can change this by opening the options next to "show significance". You can read more about statistical significance here.
Create (stacked) crosstabs
You can create Crosstabs and add waves as a stacked variable to dive even deeper into your results on the Analysis page.
Exporting your data
Export aggregated responses
No matter if you have one or twenty surveys in your tracker, you can export all data into an Excel file by simply clicking Export, selecting the dates and/or markets you want to export and choosing to export as a single file. Note: Exporting aggregated data in a single file is currently only supported for Excel & CSV.
Export Crosstabs
You can also choose to export your crosstabs table to Excel by clicking on "Export" in the top right. This will download all your questions. If you want to copy the results of a single questions, you can click on the "copy results" icon on the top right of the question.