Renting furniture with Beleco means that products are reused, when otherwise new ones would have had to be purchased. You don't have to buy individual products, but can share instead. The calculation includes both how much CO2 we save on the production of the product and on the transport of the material.
Furniture is often used only once in one place and then exchanged for a new one and thrown away. Instead of producing new every time we want to decorate, we can let existing furniture circulate - imagine what a difference we can make for the climate by cutting out the entire manufacturing process. Together we are entering a new era where we can share and only use what we need when we need it. This means that we stop wasting resources we don't have and have greater freedom to change and be creative.
We don't just want to change purchasing behavior, but also the way the whole industry works. Beleco lets manufacturers own their products and rent them out by us, instead of selling them individually. By having furniture circulate for a longer period of time, it creates an incentive for manufacturers to produce high-quality furniture. Hopefully, this will result in production no longer taking place under poor working conditions in low-cost countries. We want to make it possible for more people to take greater social and environmental responsibility.
Read more here https://www.beleco.com/cirkularitet/