Once you set up your Facebook Pixels account, you can link Google Tag Manager and Pixels. To learn how to create a Facebook Pixels account, check this article.

By linking Google Tag Manager and Pixels, you can also link with bsport as the GTM tag was configured in step 1.

To connect Facebook Pixels to Google Tag Manager, it happens on the Facebook side.

Go to the Event Manager to create a Pixel.

As in the previous step, add a Pixel to your site and click on "Use a partner".

Then you select Google Tag Manager.

All you have to do is follow the steps and everything will be set up. Your Pixel and Google Tag Manager are now connected.