Looking to take your email designs beyond the standard Email editor? You can create an entire email using custom HTML in the Full Email Editor! The Full Email Editor allows you to build your email from scratch giving you full control over the design and content of your emails. Use this tool to customize the look and feel of your emails to better match your institution’s branding and differentiate your emails from other institutions using CampusESP.
This tool is very powerful, and we only recommend using the Full Email Editor if you're very comfortable with email design!
Create a new email
Begin building your email as normal. Enter your email details and select your audience (see our Create and Send an Email article for full details). Once you reach the Design page, you can access the Full Email Editor.
In the right-hand column, click the More Options icon (⋯) and choose Full Email Editor.
If you've already created content in the Basic or Advanced Editor, you'll lose that progress when switching to the Full Email Editor. You won't be able to recover a draft of your previously created email once switching to the Full Email Editor!
Design your email
The Full Email Editor will show a preview of a blank email that matches your portal’s default email template with a WYSIWYG editor.
Click the HTML icon (</>) on the far left of the toolbar to switch to the plaintext editor. Here you can enter/edit your custom HTML!
Add required tracking elements
We have a few requirements for custom HTML which are also outlined on the Full Email Editor page:
To ensure that your email is CAN-SPAM compliant, please include the CampusESP mailing address and link for users to manage their subscription in the email footer.
30 South 15th Street, 14th Floor
Philadelphia, PA, 19102
Manage subscriptionsTo ensure that open and click rates are tracked, please insert the invisible tracking pixel into this email.
If your email does not contain either of these, you'll see an error message with buttons to automatically insert them. You may need to toggle back to the WYSIWYG editor to enter these two requirements.
Preview your email
As you work on your email, you can see a preview two different ways: within the Full Email Editor, or by sending yourself a preview email.
See a live preview in the Full Email Editor
Toggle the HTML icon on and off to switch from the plaintext editor to see a live preview of your email in the WYSIWYG editor.
The WYSIWYG editor includes all of the tools from the Basic and Advanced Email Editors (such as Mail Merge, Emoji, and AI-Powered Content), so you still have the same flexibility you’re used to with the content of your emails!
Send yourself a preview of the email
Different email clients may display your email in various ways. To send yourself a preview of the email, click the Send Preview link in the right-hand column.
Review and schedule your email
Once you've finished building your email in the Full Email Editor, you can continue on to the Review and Schedule process as normal!