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Analytics for UGC widgets
Analytics for UGC widgets

Your guide to understanding the Analytics page

Totte Jönsson avatar
Written by Totte Jönsson
Updated over a week ago

With Cevoid analytics, you can track interactions and conversions for your UGC widgets.

All analytic data, except conversion and conversion values, is tracked with cookie-less tracking built into our UGC widgets, and you don't do anything to activate it.

Our conversion tracking uses a first-party cookie. To enable it, you will need to implement our conversion script. Please find instructions for this here.

General analytics

Views - Number of visitors that have viewed a UGC widget

Interactions / Post interactions - Number of interactions with a post

Click-through / Product interactions - Number of clicks on a product tag

Conversion tracking

This gives you insights into sales assisted by UGC widgets for your selected time period.

Assisted orders

Converted - Amount of orders for customers that have clicked a product tag and then bought it

Assisted - Amount of orders from customers that have seen a UGC widget before making a purchase

Sales value

Converted sales value - Total sales for customers that have clicked a product tag and then bought it

Inspired sales value - Total sales for customers who have seen a UGC widget before making a purchase

Assisted sales value - The sum of Inspired and Converted sales value

Average order values

Converted - AOV for customers that have clicked a product tag and then bought it

Inspired - AOV for customers who have seen a UGC widget before making a purchase

Unassisted - AOV for customers that have not seen a UGC widget before making a purchase

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